Should Banner Advertising be put to Rest?
Banner ads eh? Do you love them or hate them? We can guess on a scale of 1 to 'get off my screen' you will most likely gravitate to the latter, right? Whilst banners can be beautiful they can also be very intrusive and annoying especially those pop ups! Nothing is worse than to have your user experience hi-jacked by ads that freeze your screen, obscure what you are trying to see or hover around. This sort of disruptive marketing has lead to a massive increase in the purchase